Make it available to the masses...

The more people that we can help with a single product, service, idea, or system, the more profit will be available. I'm saying this with a true heart for people, not allowing capitalism to be put ahead of the individual.

Let's take rental properties as an example. We can provide homes for individuals to rent out, solving one persons needs at a time, or we can provide apartment complexes for a mass of individuals, allowing us to help multiple people at one time. The obvious advantage from providing housing to more people at one time is the initial gain in profit, but that is just the beginning if it is done with the right heart. If we are developing ways to help more people, it is a well deserved reward to get additional profit from this type of thinking.

When someone crosses into the extreme capitalist side, losing the individuals, that is when they become a slumlord. (Not in every instance) The slumlord's priorities are not for the individuals needs or wants, the slumlord's focus is the bottom dollar, and the biggest profit. If we are able to help more people at one time, the profit will grow by itself in more ways than one. Helping people should never be overrated...
`chais